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Africa Amusement & Attractions Expo 2026

The must-attend event for the entertainment industry in Africa

The Africa Amusement & Attractions Expo – Morocco 2026 (AAAEXPO) is much more than just a trade show:

- It is the first pan-African platform dedicated to the development of the leisure, attractions, and entertainment sector.

- It is the place where innovation meets opportunity, where partnerships are forged that will shape the future of leisure in Africa.

Strategic partner:

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SMIT is a public institution created in December 2007 with the aim of implementing the strategy for developing tourism products in Morocco.

In an increasingly competitive international context between tourist destinations where differentiation is becoming increasingly difficult, attractiveness has become one of the major challenges of development.

SMIT places attractiveness at the heart of its concerns with the ambition of making the most of the strengths of each tourist area to turn it into a true hub of competitiveness.

Invest in Tourism

Identify the tourism investment opportunity most suitable for you

L' AAAEXPO - Morocco offers a rich and diverse program

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Become an exhibitor

Join the first edition of Africa Amusement & Attractions Expo 2026, Africa's largest event dedicated to the leisure, attractions, theme parks, and immersive technologies industry.

Africa Amusement & Attractions Expo

OUR EXHIBITORS :

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OUR SPEAKERS:

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Amine Takhmi

An expert in Event Logistics & Business Tourism.

With over 35 years of expertise in the luxury and strategic events sector, Amine Takhmi is a recognized figure in the business tourism industry in Morocco and internationally...

Klaus Sommer Paulsen

An internationally renowned expert in the art of merging storytelling and experience design to create themed and branded experiences.

As CEO and founder of AdventureLAB....

Manuel Faria

A renowned Portuguese musician, composer, and producer, as well as an international expert in sound design and immersive experiences. Founder and CEO of Indigo, he has been developing innovative solutions at the intersection of music, technology, and communication for over two decades.

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Gerard Pastor

A composer, pianist, conductor, and artistic director, working at the intersection of music, storytelling, and themed entertainment. As artistic director at Entertainment Development, he contributes to the design of themed experiences and projects related to cultural heritage.

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Looking ahead to the first edition

Some key figures

+10k Professional Visitors

+100 exhibitors

+15 conferences

+20 countries represented

Book your badge here !

Book your badge now to enjoy all the exclusive benefits and advantages that await you. Don't miss this opportunity to become part of our community. Click here to secure your place and start your unique experience!

Why participate?

Africa Amusement & Attractions Expo

- Meet over 100 exhibitors from more than 20 countries

- Discover VR/AR innovations, parks, and leisure technologies

- Access a unique B2B and B2G business network

- Take part in conferences, workshops, and the Innovation Awards

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Africa Amusement & Attractions Expo

Become a sponsor

Join the first edition of Africa Amusement & Attractions Expo 2026, Africa's largest event dedicated to the leisure, attractions, theme parks, and immersive technologies industry.

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